Who's Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success--and Won't Let You Fail

 
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Amazon Exclusive: Dr. Mehmet Oz Reviews Who's Got Your Back

Mehmet C. Oz, MD, is the author (with Michael F. Roizen) of such New York Times bestselling books as YOU: The Owner's Manual, YOU: Staying Young, YOU: Being Beautiful, and YOU: On a Diet, and the health expert of The Oprah Winfrey Show. He is professor and vice-chairman of surgery at New York Presbyterian Columbia University and the medical director of the Integrated Medicine Center and the director of the Heart Institute. Read his exclusive Amazon guest review of Who's Got Your Back:

So many of us are caught in a constant tug-of-war between work and wellness. Keith Ferrazzi’s Who’s Got Your Back offers a strategy to execute on your most ambitious plans without costing your happiness, well-being, or sanity--in fact his program promises to enhance them by building deeper, more supportive relationships. Ferrazzi offers a nine-step approach to building what he calls “lifeline relationships,” an inner circle of deep, trusting peer support partners who serve as advisors, cheerleaders, and accountability watchdogs. These are more than colleagues, more than friends--they are true, caring comrades in arms who respect you enough to tell you like it is. The gem of this program is that Keith pays attention to the mechanisms that have been proven to make change stick--a striking difference between most self-help programs and Ferrazzi’s signature “let others help.” What’s more, with Who’s Got Your Back you’ll create relationships that are meaningful well beyond your shared success--a rare and welcome gift in the world of professional development.



Disregard the myth of the lone professional “superman” and the rest of our culture’s go-it alone mentality. The real path to success in your work and in your life is through creating an inner circle of “lifeline relationships” – deep, close relationships with a few key trusted individuals who will offer the encouragement, feedback, and generous mutual support every one of us needs to reach our full potential. Whether your dream is to lead a company, be a top producer in your field, overcome the self-destructive habits that hold you back, lose weight or make a difference in the larger world, Who’s Got Your Back will give you the roadmap you’ve been looking for to achieve the success you deserve.

Keith Ferrazzi, the internationally renowned thought leader, consultant, and bestselling author of Never Eat Alone, shows us that becoming a winner in any field of endeavor requires a trusted team of advisors who can offer guidance and help to hold us accountable to achieving our goals. It is the reason PH.D candidates have advisor teams, top executives have boards, world class athletes have fitness coaches, and presidents have cabinets.

In this step-by-step guide to the powerful principles behind personal growth and change, you’ll learn how to:

, Master the mindsets that will help you to build deeper, more trusting “lifeline relationships”

, Overcome the career-crippling habits that hold you back, once and for all

, Get further, faster by setting goals in a dramatically more powerful way

, Use “sparring” as a productive tool to make the decisions that will fuel personal success

, Replace the yes men in your life with those who get it and care – and will hold you accountable to achieving your goals

, Lower your guard and let others help!

None of us can do it alone. We need the perspective and advice of a trusted team. And in Who’s Got Your Back, Keith Ferrazzi shows us how to put our own “dream team” together.

Customer Reviews:

  • Not only a book - but a a key to life tool
    In Never Eat Alone, Keith explains the significance of relationships, and how to go each and every extra inch to make the most out of your encounters. In this book, he goes dives deeper into the unknown depths of relationship building and what to do with it. After reading both of these books, I felt like I had acquired the tools and means necessary to go out to any social or business encounter and walk away with new contacts that could present positive transactions in the future to.

    This book is an absolute must to add to your reader - one that you must read as soon as possible - for it will have an immeadiate impact on your daily social and business encounters....more info
  • Builds off Never Eat Alone
    So far, I love the book. It's a 10 hr audiobook and I've gone through 2 hrs of it so far. It really builds off the philosophy of the Never Eat Alone title. I was a little skeptical that it might just rehash a lot of what Keith had already covered. But once I started listening to it, I got a lot of fresh, actionable new ideas. While Never Eat Alone was all about how to build a strong network of relationships you could call on in your time of need, WGYB is more about developing an inner circle of confidants who can shorten the feedback loop and help you recognize when you're off track and will help you get back on-track. Overall, get book so far. Highly recommended....more info
  • Who's got your back. Who's got your back?
    I'm not sure if the title is a statement or a question, but you can think of it both ways. As a statement, Keith Ferrazzi is telling us there absolutely are others in the world who can help us achieve our dreams and goals - they can be our "lifelines." As a question, Keith reminds us that we darn well better figure out who those folks are and take action to get them on board helping us!

    Like all good frameworks, Keith's "mindsets" framework takes points that should be common sense, and packages them in a way that is understandable, relevant and therefore powerful. I read this with an eye toward how I could build stronger relationships in the workplace. At first, I was dubious that models of organizations like AA and Weight Watchers could be applicable to professional services, but Ferrazzi gleans best practices from those organizations and other businesses, and lays out a program that can be applied at work (as I was looking to do) or more broadly for your personal support. Keith's interweaving of stories brings the practices to life, and makes this a smooth read....more info
  • Ferrazzi does it again
    Keith Ferrazzi has done it again. Who's Got Your Back is one of those books that is hard to put down because of the practices that I found are very easy to incorporate in my everyday life. This second book builds off of the foundation of Never Eat Alone by illustrating how to team up with the people that are already in my life to not only bring my goals to a higher level but also allows me to put my goals in reach.

    I especially enjoyed the Mindset #4 of accountability. This chapter made me think in an entirely different perspective than ever before. It makes sense that accountability in goal setting is essential and if you are not holding yourself accountable, there is never going to be that kick in the butt to get you to change your attitude and fortify your future. Keith says it best "Accountability involves setting goals. It's about acknowledging failure when things get tough, and collaborating to find solutions or alternative approaches we can use to get ourselves back on track."
    ...more info
  • The Next Step in Building Your Networking Skills
    I was very pleased with this book. I have read many books on networking, and generally cover the same topics. In Keith's other book, Never Eat Alone, not only did it offer practical advice and great stories that help you retain the tips, but it was not the usual boring business book.... I found it was hard to put down and was very interesting.

    For Who's Got Your Back, it takes this discussion to the next level. I was able to relate the concepts to people I know who are the best at networking and was able to reach out to them and use a perspective I gained from this book that allowed me to ask them questions on how they applied similar concepts.

    The last and perhaps more important is Keith's value-based style. Instead of getting tips on how to expand your networks in ways that are unnatural, he focuses on the importance on being candid and selfless in order to build a smaller, more intimate team that is more invested in your success (as you are with them)....more info
  • "Who's Got Your Back" Book Review
    For me, Ferrazzi's "Who's Got Your Back" wasn't as game changing as its predecessor, "Never Eat Alone," but it's still a very solid book that will appeal to a large vertical of professionals.

    The premise of the book is that you can't get to the top, or anywhere for that matter, relying solely on yourself and that the key to achieving your dreams comes from having "lifeline relationships."

    The book gets a little long-winded and didn't feel quite as actionable to me as I would've liked, but that could very well be because I'm very deeply embedded in this space and already practice a lot of what Keith discusses in the book on an everyday basis.

    The four mind-sets he discusses in the book should be something everyone immediately, if they haven't already, implements into their lives regardless of whether or not they choose to pursue the other insights in the book.

    Once you understand the four mindsets, Keith takes you through how to build and assemble your own dream team that will invariably help you accomplish your life's goals.

    I absolutely loved certain aspects of this book that will change the way you approach the task oriented relationships in your life. Pay special attention to long slow dinners, collaborating as opposed to compromising, and the idea of sparring to help you glean insight surrounding key decisions.

    The end of book does get more actionable, including quite a few bullet points that are worth scanning the pages and revisiting again later until you become proficient at creating the groups Keith discusses.
    If you're inspired to take positive action in your life and see the power of the collaboration, particularly with the emergence of online tools that aid this process, then chances are this book is for you.

    And as an aside, whether it's intended to be or not, this is a GREAT book for business and team leaders that really want to become better at managing their teams. There are so many subtle examples of how leaders have emphasized the four mindsets to engage their teams and help themselves become better leaders. If you're a leader who is unsure of your leadership or find that your team is increasingly frustrated or put off by your leadership style, do yourself a favor and read this book.

    [...]...more info
  • Valuable, practical insights for success and fulfillment
    This book is about relationships, building on the power of your most important relationships. It offers amazing principles & guidelines - how being there for each other keeps you accountable and... makes it possible to succeed. You really can't get anywhere alone and Keith makes it clear and offers practical guidance... A great book!...more info
  • Who you know is so important!! Take care of them!
    The book is a stunning affirmation of the fact that you can't get there alone. In "who's got your back" Keith Ferrazzi articulates a clear process for each of us to follow in getting the most out of those key people who can help us become all that we were created to be. I do this with my clients as I have done for myself and this book will make it that much easier to coach them!
    ...more info
  • Author Keith Ferrazzi is the Model for Getting Ahead in Life
    Having the privilege of multiple business engagements with Keith Ferrazzi and his team at Ferrazzi Greenlight Consulting, and after devouring his book Never Eat Alone and now Who's Got Your Back, I can say purchase this book now. Sit back, reflect on what you read and change your lifestyle by leveraging some of the social, personal and business concepts as outlined by Keith....more info
  • Ferrazzi is at it again!
    Keith Ferrazzi's passion sings in this book as he explains the philosophy and development of meaningful relationships, from intimacy, generosity, vulnerability, and candor to building a team of people around you to become more successful and ultimately happy in life. I've already applied what he has said in my life, and it has by far made an amazing impact on how I treat the people around me, and how they treat me. I recommend this book for anyone, and will be referencing it throughout my life. Thanks again keith for the relationship inspiration.

    why not 5 stars? Just like in a lot of business books I've read there is some fluff...it comes with the territory but I promise you, you won't be sorry if you pick up this book.

    cheers ...more info
  • This book is a must for small business owners
    I've read Ferrazzi's first book "Never Eat Lunch Alone" and it helped me so much I knew his follow up would be just as enlightening - and I wasn't disappointed. The book's key points have already helped me to strengthen the bonds I have with my key partners and has encouraged me to reach out to build with new ones. But most importantly he gives you clear guidance on how to do this and how to stay connected in a way that is natural. It is how we already (I should say I) work together with others but with a clarity to that process that is already bringing me more joy and therefore profit to my business....more info
  • I Got Your Back Keith
    A few years ago I was in a bookstore and saw Never Eat ALone. I started reading the book and couldn't put it down. I read through the entire book in a couple of days and really enjoyed what Keith had to share. When I heard Keith was going to be coming to the Beverly Hilton for a book launch, I immediately signed up. I wanted to meet this guy in person. I brought a few friends and we all enjoyed listening to Keith give some valuable advice from his new book, Who's Got Your Back. What I liked the most was that after reading the book you can sign up online and download some great PDF's about how to start your own accountability group. A few years ago I read another book that touts a similar concept but no one I knew wanted to buy the book- they thought it was too hoaky. (and it was I admit) What happened is that I never got my mastermind group even after asking 700 people. (Well I did get my girlfriend who is a lawyer, but it stopped there.)
    With Keith's book it is a straight forward approach to developing your team, how to set an agenda, how to keep the discussion flowing and how not to get off track. I really appreciated the downloads and I know they will help me in building my own accountability group. The Lifeline Group Launch Kit is a perfect companion to the book. The Goals companion reminds me a lot of the TQ system, but it has its benefits as well. I like books that are interactive and get you to think, Keith did it again with Who's Got Your Back.
    PS. If you didn't get Never Eat ALone, make sure you get that book as well. It has some great advice and tips too!...more info
  • Keys to a richer life
    Ferrazzi's first book changed my thinking around relationships - they are our most valuable assets, personally and professionally. Regardless of your placememt in life, or whether you are introverted or extroverted by nature, one's connections with other people is life's greatest reward.

    This book is much more about how people work, how people accept relationships in their life, how people make their best progress against their goals, through and with the support of others. I think Ferrazzi has a true "formula" here. It sounds too good to be true - mastery of certain "mindsets" will change your life. But, I've practiced it, and its worked so well for me. You have to read it, then you have to internalize it, and you have to work hard to practice it every day in the real world. Who's Got Your Back + Never Eat Alone are making a difference for me....more info
  • Another Masterpiece on the Power of Relationships
    Thank goodness for Keith Ferrazzi. His insightful wisdom is to be credited for why more people are discovering the power of authentic relationships. I read Never Eat Alone about a year and a half ago, and it changed my life. While that book covered a lot of bases and showed people practical ways of building meaningful relationships, Who's Got Your Back takes the relationship conversation deeper. Much deeper. I think with this book, Keith proves that he has tapped into the real "Secret" to successful relationships. That it's not just about WHO you know, but who is willing to share with you honestly, and to your benefit. Just as with Never Eat Alone, this book will impact you, but only if you do the steps laid out. Are we really ready to be open and vulnerable to people enough in order to find those whose honesty and sincerity can help us achieve where we cannot if we go it alone. This one is worth exploring. In this book, Keith truly has your back. Let him help you get where you want to go....more info
  • This book will revitalize my city and helps me personally
    "Who's Got Your Back" came at the right time for me. When I read reviews I like to know what others are thinking. Understanding why a reviewer liked a certain book helps me understand whether I will also like it. So let me explain:

    1. My city, which is not very big, is suffering from the current recession worse than most. This book helped me see that much of this happens because we try to act global, faceless and impersonal to prove we're a big economic player. The ideas in this book and "Never Eat Alone" are helping me and some others to build intimate, trusting, fearless reciprocal business partnerships. These partnerships have low 'overhead' because of the trust, and they have trust because we give to each other when networking instead of trying to profit off of conversations with others.

    2. Personally, I have many goals I wish to accomplish. In the past, I have tried to do everything myself. I don't always trust others to share my vision. From "Who's Got Your Back" I learned that first, I can communicate my vision to others. There are ways to build intimate relationships, and part of intimacy is impressing upon someone what one is really like - vision. Second, I can do more with the help of others. My network should, well, have my back! It should help me accomplish my goals because I help others accomplish theirs. If I don't understand a person's vision, I act out of my love or admiration of that person, and vice versa.

    Some of the book overlaps with "Never Eat Alone", but that's to be expected. Mainly this book helps one implement in a better way some of the abstract or perhaps dated ideas in the previous book. It is helping me so far....more info
  • Great read...would recommend to anyone!
    This book should be read by anyone who has any kind of ambition for success in their lives. It lays out the mind sets and actions that are necessary, and really dug deep inside me when it spoke of candor and intimacy. Loved it, and would recommend to anyone!...more info
  • Valuable Perspective and Practical Techniques
    In his latest work Kieth builds on the concepts of Never Eat Alone and provides guidance on nurturing authenticity into intimacy. Leveraging concepts Napoleon Hill's Mastermind Group, Ferrazzi goes several steps further to provide methods for creating deep relationships in an increasingly shallow society. Who's Got Your Back is an excellent read for any entrepreneur looking to work with and through others for mutual success. ...more info
  • If you are serious about change
    I have many ways in which I want to change, grow, and prosper. My challenge always has been making those changes. Generally, I have relied on concepts like "work harder" and "be more diciplined" and the like. In reading this book, I discovered a different approach. The approach is all about creating a small group of people around you who as Ferrazzi says "won't let you fail." Ironically, as I reflect on places where I have changed, I discovered that super supportive relationships ususally were the key. So I already have proved the concept to myself. Sometimes the profound is simple and already around you and available....more info
  • Valuable Concepts
    The concepts of team, accountability and having the powerful wind of strong relationships behind your back are definitely essential. Why I gave this a three was all of the name dropping, which makes Ferrazzi come off as insecure in his own skin. It's as though he's constantly trying to prove his self worth which for me takes away from his credibility on this particular subject. Also I would like to see some unique research that backs up these concepts to give them more potency rather than just being based on the author's own ideas. Nonetheless it's good common sense if you can get over the constant "aren't I important" name dropping --- it goes against many themes presented in the book....more info
  • 2009's Must Read Business Book!
    I've been in business for over 25 years and throughout that time I've heard countless business leaders discuss the importance of people - both internal and external to their organizations. Comments like, "Our people are our greatest asset" and "Relationships are critical to our sales success" are all too common among corporate leaders. What's been missing is "how." How can organizations harness the power of its people? How do organizations and create deep, lasting business relationships?
    "Who's Got Your Back" cracks the code on making the most of our internal resources and provides a step-by-step process for taking our sales efforts to a personal level.
    Best of all, the book is written from the individual's perspective. Keith teaches readers how to develop meaning personal support systems that enable people to take control of and accelerate their personal and professional success, which should be music to the ears of CxOs, corporate education professionals, and trainers. For far too long the onus of professional development has somehow been the responsibility of the organization. Now, readers can see that personal development is really about personal choice. Business leaders that embrace and encourage this philosophy within their organizations have a real shot at true competitive advantage, which has become all the more elusive in an era of commoditization.
    Quite simple, this is a must read for individuals seeking to take control of their personal and professional success and organizational leaders seeking increased and sustainable business success.
    ...more info
  • Very Useful
    Ferrazzi's friendly, story-telling style keeps the book entertaining as he offers practical takeaways that anyone can use to become more succuessful....more info
  • Who's Got Your Back
    Who's Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success--and Won't Let You Fail

    Keith has an amazing insight into Relationship Building. I'm an introvert by nature and found many hints and tips how I can connect with others from the heart. Excellent 2nd book. Love to see you someday in spectacular New Zealand Keith!...more info
  • Ferazzi is back
    Ferazzi's first book "Never Eat Alone" has had a profound impact on how I view and do networking. I started reading "Who's Got Your Back" and so far it seems this book is a natural sequel to the first one.
    If the first one was about quantity, how to build a network, then this is one is about quality: how to build a core network of trusted people. Whatever business you are in - you need people to support you to have a happy life and fulfilling career. ...more info
  • get further, faster by letting others help
    The heart of this book is "lifeline relationships" - tightknit, trusting, caring relationships with smart people who you respect and who can, in essence, tell you when you're being an idiot! (Who doesn't need that sometimes?) As or more importantly, these lifelines provide support, great advice, and accountability.

    I'm someone who has always had lifelines - it's the level of relationship I'm happiest with. Where Who's Got Your Back made the difference for me was in providing tools and encouragement to SYSTEMATIZE that support - meeting regularly, setting goals, tracking metrics. I'm a great relationship builder but not particularly process minded so this book really hit the spot!

    Imagine it like this: A person dieting alone, with no real program or plan, vs. dieting through a program like WW which involves not just a system to keep you on track, but a team of supporters to meet with you every week. Who would you put your money on?

    Who's Got Your Back will make your success a safer bet.
    ...more info
  • The secret to success
    In Ferrazzi's first mega best selling book, Never Eat Alone: And Other Secrets to Success, One Relationship at a Time he wrote the definitive reference book for building your career and creating success through networking and building relationships. Who's Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success--and Won't Let You Fail is the natural next step on your road to success and fulfillment by giving you the definitive reference for becoming successful and fulfilled by building upon the power of your most important relationships - one where you deeply care about each other, hold each other accountable and kick each other in the butt when either of you need to.
    You really can't get anywhere alone and once you realize and accept that, Who's Got Your Back? will be the best guide you will ever find to making it happen.
    - Mark Goulston, M.D.
    Fast Company
    author of Get Out Of Your Own Way At Work, And Help Others Do the Same: Conquer Self-Defeating Behavior on the Job...more info
  • I've got your back
    Keith has really out done himself this time. This book is as invaluable as the Bible. The fundamental principles of this book can be used in any realm of every day life. I hope they teach this in every school in America....more info
  • Relationship Literacy
    A few years ago, the book I recommended most was Keith Ferrazzi's Never Eat Alone. I recommended it almost every day for six months.

    Now, Keith has come out with Who's Got Your Back? -- a book I would label as Relationship Literacy or Relationship Habitudes.

    I dig the"lifeline relationship" - a key theme throughout the book - and the four mindsets: Generosity; Vulnerability; Candor; Accountability. These are really 21st century habitudes (a habit and attitude), offline and online. In fact, the section on Candor could probably be expanded into a book on its own.

    When you pick up your copy of the book, make sure to slow down at these intersections

    * The Four "R's" of Listening
    * The Elevator Analogy
    * The Personal Success Wheel
    * Character Profile listing
    * Sparring Ground Rules
    * Greenlighting Your Own Group

    Building lifeline relationships is a 21st century skill. This work could be considered a guide or textbook for building those relationships.


    ...more info
  • Who's Got Your Back
    Keith Ferrazzi is a social networking dynamo. His "Never Eat Alone" has caused me to change many of the ways of how I meet and continue relationships. Certainly his newest book "Who's Got Your Back" will continue to affect the way that I live my life and how I affect others around me. I highly recommend Keith's seminars and his works to anyone who has any interest on improving their life. Keith is a 5-STAR person and his works merit the same level of excellence....more info
  • Amazing read
    I thoroughly enjoyed this insight by Keith Ferrazzi. He opens doors where people place windows. Team selling is what this country needs; unity and peer support will only help our current condition. Thank you Keith for another outstanding read....more info
  • Keith Ferrazzi Nails it Again!
    In his First book, Never Eat Alone, Keith introduced us to the importance of building business relationships, as well as countless great business tips, in a way that would help us grow as individuals. Be yourself! In his newsest book, Keith shows us how to take that personal relationship growth to the next level by building a "Dream Team" of 3 individuals to help keep you on track! The magic is that no matter if you are a Stay at home mom, or the CEO, this all makes sense and will help you stay on track of your life goals!

    THIS IS A MUST HAVE GIFT FOR ALL GRADUATES!!!!
    What a way to get a leg up during these tough Economic times!!!!
    ...more info
  • Fun...practical...immediate applicability...
    This book really makes you look at who is in your life that will go to the mat for you. These people will do anything to make sure you are taken care of and can reach your goals.

    ***** 5-Stars.

    I don't have the book anymore, I have already given it to a friend....more info
  • Keith Farrazzi has taken his continuing lesson on relationships to a new level
    This is the second book from Keith Ferrazzi and where Never Eat Alone provided a road map for building a strong network of meaningful and sustaining relationships, Who's Got Your Back takes you into the realm of relationships that can raise you to new heights of success and significance. His perspective on creating the strong inner circle of advisors and counsel is a proven and time tested manner in which great leaders advance. From a business perspective, the earlier in your career you learn these lessons, the more likely you find a deeper satisfaction in the work you do and the path upon which you walk. I highly recommend this book....more info
  • Who's Got Your Back - Ferrazzi is one of the most prolific thought leaders of our time.....
    "Never Eat Alone", Keith Ferrazzi's previous book, changed my life....That is where I learned how to create an extensive community of contacts through the spirit of generosity. "Who's Got Your Back" has the possibility of not only changing lives, but changing the world. This book gives you the roadmap for strengthening every one of your closest relationships. You can't get there alone. By creating lifeline relationships, forming intimate peer to peer support groups where you refuse to let each other fail, we are building an innovative and powerful road to personal and professional success. Ferrazzi has truly created a movement.

    In "Who's Got Your Back", Keith Ferrazzi focuses on the necessity of forming even deeper bonds with key people who can act as career counselors and advisors, providing candid feedback to guide our day-to-day actions and long-term goals. In order to succeed, we all have a need for accountability and the support to do the tough stuff. Today's economic environment makes it easier for people to lose their sense of direction; and more people are looking for solutions. Keith's message has become even more urgent. "Who's Got Your Back" is here to help us seek out and build that support structure that is so vital to success.

    The most important lesson I have learned from Keith Ferrazzi is this:

    CHANGE YOUR RELATIONSHIPS; CHANGE YOUR LIFE

    In "Who's Got Your Back", Keith Ferrazzi teaches us to:
    - Master the mindsets that will help you to build deeper, more trusting "lifeline relationships"
    - Overcome career-crippling habits that hold you back, once and for all
    - Get further, faster by setting goals in a dramatically more powerful way
    - Use "sparring" as a productive tool to make the decisions that will fuel personal success
    - Replace the "yes men" in your life with those who "get it" and care - and who will hold you accountable to achieving your goals and doing what you said you were going to do.
    -Lower your guard and let others help.

    This book has inspired me to put my own dream team together. We are using this book as our group text book. It is amazing how much has already happened in just a few short days. THIS BOOK IS THE GREATEST THING THAT HAS HAPPENED FOR ME IN A LONG TIME. My future is unlimited and I don't have to go it alone! ...more info
  • We all have a dream ... we all need a dream team!
    Why you should read this book:

    1) The Four Mindsets: Intimacy, Generosity, Vulnerability, Candor
    This follows up on the mindsets Ferrazzi explored in his first book, Never Eat Alone. Building relationships, and repairing relationships, using these mindsets will greatly enhance and fuel all types of relationships, and increase your chances of maintaining strong, successful alliances. These four mindsets are core to building trust.

    2) Building a Dream Team: We all have dreams, and we need strong relationships to help us realize those dreams. Once we've accepted that conducting our relationships through the lens of the four mindsets contributes to our success, building a dream team to help us fuel our success is the next logical step. Ferrazzi outlines nine steps to building a dream team. Not sure if the steps work or not, since Ferrazzi doesn't present hardcore evidence that actual, real live individuals have used these steps successfully, but Ferrazzi's nine steps includes many practical and tactical ideas that logically should work, and seem worth trying.

    3) Holding Each Member Accountable: Without accountability in the group and among individuals, teams become lazy, complacent, loose focus, and derail. Ferrazzi does a nice job of explaining safe ways to implement accountability measures into your organizational, or dream, teams.

    What I Didn't Like About This Book:

    As was the standard in Never Eat Alone, Ferrazzi does lots of name dropping. In Who's Got Your Back, my eyes again glassed over with all the name-dropping. Ferrazzi's message would have been much stronger and clearer without all the lip service....more info
  • You need to read this book!
    As someone who has read a minimum of 100 business/career/life-skills books a year since 1989 it is pretty tough to impress me, but Keith has done it again! This is a fantastic book and gets right to the heart of what I believe is the most important thing I have ever learned: "You become what you focus on and similar to the people you surround yourself with." It is a tried and true business axiom that the quality of your life and your career will be determined by the quality of the people who... have your back. Keith does an amazing job of clearly explaining why this idea is so incredibly important and exactly what you need to do to put this powerful force for success and happiness into your life. As far as I'm concerned it is without question one of the most valuable books you could ever read -- the ideas Keith puts forward are that important. Whether you are a seasoned executive or just graduating from college the ideas in "Who's got your back" are invaluable. I don't often recommend books but this one gets my strongest possible recommendation -- I absolutely know you will enjoy it as much as I did....more info
  • The importance of lasting relationships
    After reading "Who's Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success", I came to realize that the smartest, richest, fastest people in the world still need and DEPEND on strong relationships.

    Great book Keith....more info
  • "Never Eat Alone" was my bible and this is a worthy follow-up
    I read the predecessor to this book, "Never Eat Alone", in my first years of college. It caused a complete paradigm shift that affected every future part of my life. I'm happy to say that "Who's Got Your Back" is a worthy follow-up from the same author. I love how, like in his first book, Ferrazi outlines specific action items that have worked for him and how you can implement them in your own life.

    While not every action he recommends is suitable for every person, most are, and as in his first book I get the sense that it is a real, warm, caring friend who is writing this and not your typical motivational guru.

    In "Who's Got Your Back", Ferrazi lays out a much more systematic approach to building a specific type of relationship, which can be described as close friends who both love you and hold you accountable. Ferrazi refers to them as 'lifeline relationships' or your 'dream team'. In short, "Who's Got Your Back" is a more focused, more systematic book than "Never Eat Alone".

    Personally, I am not a big fan of the new 'formula-based' approach. I believe in having a collection of anecdotes and tips that speak to the reader, but don't try to force him into a single way of thinking.

    "Never Eat Alone" will always occupy a space in my heart because I had read it first and "Who's Got Your Back" will not replace it. Still, to Ferrazi's credit, there is enough new, useful and inspiring content in his new book that I can recommend it to people who have never read "Never Eat Alone"....more info

 

 
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